Collateral

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Campaign Case Statement

The focus of this campaign phase was
to raise money to build a sports
complex, so the girls were suited up in
their sports uniforms and placed on
white backgrounds throughout the
publication to emphasize the need for
a place for them to play. The
campaign exceeded its goal and the
complex has since been constructed.
 This publication was recognized with
a gold award from Higher Ed
Marketing Report and an American
Graphic Design Award from Graphic
Design:USA.