Fall 2012 Catalog

For this piece, we chose to highlight the product in a way the client had not been doing previously. Since Madison Handbags is still a growing company, to make beautiful photography within reach, we shot groupings of bags to fill the pages. We developed the concept and styled and art directed the images to include seasonally appropriate props and dramtic lighting with a vintage feel. While on set, we placed the images into the layout to ensure proper fit and typographic legibility. The end result received rave reviews from our client and their sales associates and customers.

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