Designed while freelancing for The Design Function in Glens Falls, NY, this identity projects a classic image for this Adirondack Mountain inn. Friends Lake was always known for their extensive offering of fine wines, and this logo was created to imitate the elegance that was typical of wine labels at the time it was designed. By integrating a rendering of a deer into the typography, we created a timeless, graceful and refined image that identified the inn for thirty years.
For over two decades, 2k Design has crafted strategic design solutions based on our clients’ unique needs. Our work includes identity, print, web, packaging, signage, and exhibit design. We believe thoughtful planning, exceptional creativity, and outstanding organization are essential in developing the details of a project in a way that make the most sense, provides the most value, and has the greatest impact.