As the City of Rome expanded the length of the Mohawk River Trail, they needed a new map to show trail users where they were in relation to various landmarks throughout the city. While the plan was originally to develop one map, we realized that the scale would make it difficult for users to see enough detail of their surroundings to actually be useful. Because of this, we developed a background map at full scale and another map with greater detail that was inset over the background to show the area surrounding where the signs were positioned.
For over two decades, 2k Design has crafted strategic design solutions based on our clients’ unique needs. Our work includes identity, print, web, packaging, signage, and exhibit design. We believe thoughtful planning, exceptional creativity, and outstanding organization are essential in developing the details of a project in a way that make the most sense, provides the most value, and has the greatest impact.
2k Design is certified as a Woman-Owned Business Enterprise by the New York State Office of Economic Development.