Founded in 1795, Union College is a private, liberal arts college located in Schenectady, New York. It was the first institution of higher learning chartered by the New York State Board of Regents, and its campus is a milestone in the history of American collegiate architecture. Its architect Joseph Ramée's 1813 master plan was the most ambitious and innovative design for an American school up to that time and became a model for later campuses. Often regarded as a "junior ivy", the college offers a wide array of courses in arts, sciences, literature, and foreign languages, as well as accredited undergraduate degrees in computer engineering, bioengineering, electrical engineering, and mechanical engineering.
As one of our first clients, 2k Design has worked on scores of projects for the College over the past two and a half decades. In addition to their magazine, we have designed an exhibit based on alumni involvement in the Civil War along with supporting promotional materials; annual President’s Reports; a brochure highlighting STEM at Union; an identity and supporting materials for The Arch donor recognition program; invitations and collateral for alumni events; a mark celebrating the bicentennial of their campus; brochures supporting their fundraising initiatives; promotional materials for the Feigenbaum Forum; and their graphic standards guide.
For over two decades, 2k Design has crafted strategic design solutions based on our clients’ unique needs. Our work includes identity, print, web, packaging, signage, and exhibit design. We believe thoughtful planning, exceptional creativity, and outstanding organization are essential in developing the details of a project in a way that make the most sense, provides the most value, and has the greatest impact.